Any business that happens to be open to the public has to be on their toes when it comes to loss from retail theft. Having all of the right security measures in place is of course a priority, but you can minimize your potential loss by retail theft even more.
It means that you have to become somewhat security conscious and not just leave all of your protection up to technology. You have to use your security to your best advantage, but you also need to put some physical effort into your security as well.
You must remain alert to any potential weaknesses that may be occurring in your location. A good example, is leaving the pricing gun unattended. It is easy for a shopper to use this device to put a lower price on an item of their choice, if the store is busy and nobody is paying attention to what is taking place throughout the store. If you have security cameras this type of action might be caught after it has occurred, but it is a circumstance that could have been avoided.
During the busy hours of your business assign your employees designated areas to watch over. Make sure they walk the isles of their section on a regular basis. Would be shop lifters will be less likely to go about their business if they know your employees are walking the floors.
One of the busy areas of a clothing retail store is often the rooms where the customers can try on items. The employee in charge of this area should make each customer in this area aware that he or she is tuned into what the items are that are being taken into the change rooms. Something simple like making a comment about the color of the clothing is enough for the potential crook to know that this employee is alert.
Don’t be shy about posting notices in pertinent areas that shoplifters will be prosecuted. This can often have an impact on a would be thief. It brings to mind for them that they may be at risk here, and that shoplifting is something that you have kept in mind.
Quite often crooks like to target small stores because they know they don’t have a large security budget. Here you can do a little bluffing, by using your PA system. On occasion broadcast a message that security report to a certain area. This will give the impression that you have your own security on staff and the unscrupulous individual may be hesitant about making their move on your store.